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Finance for Nonfinancial Managers, 2nd Edition - Practical Business Finance Guide for Beginners | Briefcase Books Series | Ideal for Small Business Owners & Career Advancement
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Finance for Nonfinancial Managers, 2nd Edition - Practical Business Finance Guide for Beginners | Briefcase Books Series | Ideal for Small Business Owners & Career Advancement
Finance for Nonfinancial Managers, 2nd Edition - Practical Business Finance Guide for Beginners | Briefcase Books Series | Ideal for Small Business Owners & Career Advancement
Finance for Nonfinancial Managers, 2nd Edition - Practical Business Finance Guide for Beginners | Briefcase Books Series | Ideal for Small Business Owners & Career Advancement
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Description
AN INTRODUCTION TO FINANCIAL REPORTS--WITH NEW TACTICSFOR BUDGETING AND PINPOINTING KEY FINANCIAL AREASFinancial decisions impact virtually every area of your company. As a manager, it's up to you to understand how and why.Finance for Nonfinancial Managers helps you understand the information in essential financial reportsand then shows you how to use that understanding to make informed, intelligent decisions. It provides a solid working knowledge of:Basic Financial Reports--All about balance sheets, income statements, cash flow statements, and moreCost Accounting--Methods to assess which products or services are most profitable to your firmOperational Planning and Budgeting--Ways to use financial knowledge to strengthen your companyBriefcase Books, written specifically for today's busy manager, feature eye-catching icons, checklists, and sidebars to guide managers step-by-step through everyday workplace situations. Look for these innovative design features to help you navigate through each page:Key Terms: Clear defi nitions of key terms and conceptsSmart Managing: Tactics and strategies for managing changeTricks of the Trade: Tips for executing the tactics in the bookMistake Proofing: Practical advice for minimizing the possibility of errorCaution: Warning signs for when things are about to go wrongFor Example: Examples of successful change-management tacticsTools: Specific planning procedures, tactics, and hands-on techniques
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Reviews
*****
Verified Buyer
5
I teach a course on business and finance, and it's for master's level students in public relations. I've used this textbook for several years in both the face-to-face classroom setting and online, and it's been outstanding in both venues! Every semester, students rave about the textbook; the adjective, awesome, has come up a number of times! One student told his friends and coworkers about Finance for Nonfinancial Managers; he described the book's approachability and ease of understanding -- and said "there is literally a waiting list to borrow it from me after the class!"Gene Siciliano breaks down complicated concepts into bite-size chunks. Students who were totally intimidated about business and finance at the beginning of the semester said they felt comfortable and confident by the end. This textbook is a perfect guide for this class, but I really it's relevant to anyone, from the college student to anyone in the workforce who wants to build their financial IQ. I'd give the book a six-star rating (but only five are allowed!)

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